You probably don't realise how much your expectations have changed. Think about the last time you ordered something online. You weren't just waiting for it to arrive. You were checking where it was. Refreshing the tracking page. Wondering why the rider had stopped for two minutes. Looking at the estimated arrival time more than once. None of this feels unusual anymore. That's because convenience doesn't just make life easier. It quietly rewrites what we consider "normal". Thi

If 2024 was the year quick commerce silenced its critics, and 2025 was the year of massive capital injections, then 2026 is shaping up to be something far more brutal: a zero-sum game for urban territory. The initial euphoria of "10-minute delivery" has settled into a cold, hard operational reality. As we look toward 2026, the strategy is shifting from blind geographic expansion to surgical dark-store density. The winners won't be those who cover the most map dots, but those